We build your list
Proprietary targeting, run for your business: 500 addresses picked to bring you the best-value customers, not the most mail. You never touch a spreadsheet.
Managed Direct Mail
Your business.In 500 mailboxes.Every month.
Not every door. The 500 homes in your area most likely to need you — picked for your business, mailed every month.
Preview in 3 days. In mailboxes in about 2 weeks.
What we do
We handle all of it.
You tell us what you do and where. We do the rest, every month, without a meeting.
We design and mail it
A postcard designed for your business — your logo, your offer, your number. Printed, stamped, and mailed. Nothing to approve unless you want to.
We track what comes back
Your card gets its own phone number and QR code. Every call and scan is counted, and you get one plain email a month with the numbers.
We take pride in our work. Our goal isn't to sell you a marketing campaign — it's to bring you more business. We research every client's service before we build a single list, so the people we mail are the highest-quality leads we can find.
Why it works
Mail gets read. Ads get skipped.
Direct mail is the one channel your customers still physically pick up.
108s
Average attention a piece of mail gets across the household — not a scroll-past.
JICMAIL70%
Higher recall than digital, and 21% less effort to process.
Canada Post / Ramsøy EEG study$599
What a month costs. If one new customer is worth more than that to you, the mailing paid for itself.
Your math, not oursHow it works
Four minutes now. Minutes a month after that.
01
Sign up
Tell us about your business and where to start. Pay on the next screen.
02
We build your list and your card
Preview in 3 business days — the card, and a one-line summary of exactly who's getting it.
03
It mails
Once your card is approved, it goes to print and into the mail. Most clients see cards land about two weeks after signup.
04
You get the numbers
Calls and scans, one email a month. Then it repeats.
Pricing
One plan. Nothing to configure.
Every client gets the same thing, done the same way, every month. That's how we keep it this simple — and this cheap for what it is.
$599 /month
- 500 addressed postcards, every month
- A list built for your business — not every door
- A custom postcard for every client — no cookie-cutter templates
- Printing, postage, mailing
- Your own tracking phone number + QR code
- One plain monthly results email
Cancel any time by replying to any email. Full refund any time before your first mailing.
FAQ
Questions people ask before they sign up.
How many calls will I get?
We won't give you a number, because anyone who does is guessing. What we'll give you is the real count — every call and scan, every month — so you know exactly what it's doing for you.
Who decides which homes get my card?
We do, based on the services you offer. Roofers, siding, windows: homes old enough to need the work. Pool installers: yards without one. Accountants, insurance, financial services: local business owners and the households that use them. Anyone who sells to businesses: local businesses and commercial properties. You tell us the town to start in; we build the list and show you where it's going before it mails.
Why every month instead of one big mailing?
One postcard gets noticed. The third one from the same company gets kept. Monthly is the minimum that works — we keep your name in front of the homes that matter until one of them needs you.
Do I have to approve the design every month?
Only if you want to. Most clients pick "set it and forget it": we send a preview, you have three days to ask for changes, and if we don't hear from you it mails. Or choose to approve every card yourself — nothing prints until you reply.
Do I need a website?
No. The QR code can go to your website, your Google listing, or — if you have neither — straight to your tracking phone number.
Will you call me?
No. Everything from us is email, on purpose. You answer when you have a minute, not when we do.
How do I cancel?
Reply "cancel" to any email from us. Confirmed the same day; your last paid mailing still goes out.
What size are the postcards? Do you read my mail?
Standard 4.25 × 6 — the size that gets kept on a fridge. And no: you never see the list's names, and they never see anything but your card.
Always improving
We're always looking for better ways to help you grow your business. We're working on additional features and services to bring you the absolute best — keep an eye out for emails from us.
About the owner
Ryan Washer
Founder, Black Sail Marketing
Ryan has spent years building and running a modest real estate business buying and selling land, with most of his effort going into the marketing side. That focus led him to develop his own methods for data acquisition — ways to find and target the best-quality leads. Over time he came to a realization: he was no longer running a real estate company. He was running a marketing one.
Before starting Black Sail Marketing, he pressure-tested mailing campaigns for dozens of service businesses and built methods for raising clients' conversion rates. He welcomes the challenge of bringing every client the highest and best value from every campaign that goes out.
Is this a good fit?
Is Black Sail a good fit for your business?
We care more about helping your business grow than selling you postcards. Black Sail works best for businesses where one new customer, job, or sale is worth significantly more than the cost of the mailing.
If a typical new customer is only worth a few hundred dollars to your business, this probably isn't the right kind of marketing for you. But if one good customer can be worth thousands, targeted monthly mail can make a lot of sense.
That's the kind of business Black Sail was built for.
Contact
Got a question first?
Email us. We reply within one business day. Ready to go instead? Start here.